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, by David Kirkpatrick
Free Ebook , by David Kirkpatrick
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Product details
File Size: 2626 KB
Print Length: 386 pages
Publisher: Simon & Schuster (May 20, 2010)
Publication Date: June 8, 2010
Sold by: Amazon Digital Services LLC
Language: English
ASIN: B003BHM85O
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Amazon Best Sellers Rank:
#410,369 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
The Facebook Effect provides an insider's view of what Facebook was like in the early days. One of the most interesting aspects of the story is how uncertain the success of the company was. At many points it seemed like the company bordered on the line of crisis, but Zuckerberg and his team were able to adapt and handle the challenges.The book is engaging as it tells the story. One of the more interesting stories was when one of the original owners of Facebook decided to not pay the bill for the Facebook servers. Tensions around this event ran high and the company was fortunate to survive this event unscathed.It seems this is the only novel which was granted behinds the scenes access to the actual story and provides some insight to Zuckerberg's thought process.I found the parts about the impact of Facebook on society to be less impressive as many of the insights seemed like common sense to me. It would have been nice to see more analysis of the role Facebook plays in society. Although it appears the goal of the book was to focus on the Facebook story.
This book is a tale of a company born a few years ago that has taken the global business and technology by storm. Whats even more fascinating is that it was created and continues to be run by a bunch of kids in their mid twenties,What I really liked about this book is that it focused strictly on the business and professional aspect and didn't bother to get involved in any of the politics or gossip. It seems that whenever there is a quick success story that comes in a short period of time, many people tend to try and dig dirt on the company and/or its founders. While it is true that there were issues behind the scenes and some disgruntled partners or ex-partners, the reader simply gets a look inside the growth of this company and how it transformed online social networking into something that people cannot live without.I highly recommend this book to anyone that is interested in general business, technology or simply inspiration and motivation.You will definitely not be disappointed.
What features of facebook led to its instant success, and who deserves the credit? Why has facebook continued to grow while other social networks faltered at earlier stages? How did facebook make money at various stages of development? What caused facebook's various missteps? Does facebook really care about privacy? David Fitzpatrick gives convincing answers to these questions that have been hotly debated among users for years. The book suffers at times from gushy editorializing, but overall the reporting is balanced (with a few exceptions), and readers can weigh the facts on their own.Fitzpatrick identifies several features that differentiated facebook from the rest. School networks offered a controlled community. Users felt comfortable projecting their true identities online in this setting. The site was easy to use, and didn't try to do too much too soon. Long-run growth was always a stronger priority than short-term ad revenue. Mark Zuckerberg's immaturity during his college age years is clear, but he ultimately nails the most important strategic decisions. He was not a mere caretaker of a simple idea at the right time.The book touches on the personal conflicts made famous by the Social Network movie. The motives behind Eduardo Saverin's sacking are carefully reported. In contrast, key facts are missing in Fitzpatrick's treatment of the Winklevoss/Narendra ConnectU lawsuit. Fitzpatrick makes a convincing case that ConnectU's business plan was inferior to thefacebook's, but he glosses over how Zuckerberg sabotaged their site for months. Zuckerberg's AOL IMs from this era (referenced in the 12/30/10 NYT) reveal he viewed them as a competitor, and this calls into question Fitzpatrick's judgment that Zuckerberg was merely guilty of being "rude" and "uncooperative." Future editions of the book should incorporate more accurate information about the case.Another weakness is the book's failure to address contradictions in facebook's views on privacy. For example, he asserts in the prologue that facebook "has always been explicitly conceived and engineered by Zuckerberg and colleagues as a tool to enhance your relations with your real-world friends" But later we learn that Zuckerberg is always pushing people to be more transparent, and that voyeurism was part of facebook's success from the beginning at Harvard. Who seriously believes facebook has never encouraged voyeurism outside of your circle of real friends?Yet the book's most lasting impression is Zuckerberg's resolve in prioritizing facebook's utility over its profits. Knowing how close friend Sean Parker lost control of his past ventures, Zuckerberg is careful not to let future investors take control of his baby. Understanding this is also crucial to understanding the controversy behind facebook's delays in going public. Without Zuckerberg's patience, facebook would have been far less useful as a tool of Viacom, News Corp, Yahoo, Microsoft, or Wall Street. For this, Zuckerberg is worthy of the rosy picture painted in this book, despite his sins.
First I saw the movie "Social Network". But as I was watching it I kept telling myself "Self... something is wrong here. There is NO WAY that a person could be such a monumental JERK as portrayed in the movie, and build a company with a perceived value of $100 billion. NOBODY would work for him long enough to get it that far."So then I started investigating and was glad I found the reviews on THIS book. Why it has not been made into a movie is a mystery. The numbers and growth rates that are reported here are simply incredible. The main premise for Mark Zuckerberg's creation still seems to be pure, from what I can tell with reports that followed the public offering of stock. This book truly humanizes the people behind Facebook -- which I do not use, by the way.
This book is a good read for Facebook Fans or just plain tech fans. The story of how Facebook started at Harvard is fascinating. The only problem with this book is when it was written. I'll bet there is one that was written later out there.This turned out to be an excellent time to read this book because during the time I was reading it Facebook bought WhatsAp and therefore there was a lot about Facebook in the news. Reading this book gave me a better understanding of the news articles. If you are at all interested and use Facebook yourself I highly recommend reading this.
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